MALTINA

Maltina is Nigeria’s premier non-alcoholic malt drink. Produced by Nigerian Breweries PLC since 1976, it has positioned itself as the go-to refreshing beverage for family gatherings, celebrations, and everyday vitality.

What Makes It Unique

Unlike regular soft drinks, Maltina is brewed from natural ingredients—specifically malted barley and sorghum—giving it a rich, creamy texture and a distinctively sweet, toasted-grain flavor profile.

• The Nutrition Angle: It is famously enriched with vitamins and minerals, specifically targeting energy and vitality. It includes essential B-vitamins (B1, B2, B3, B5, B6), Vitamin A, Vitamin C, and Calcium.

• The Variants: While Maltina Classic remains the undisputed heavy hitter, the brand has expanded over the years to include flavorful twists like Maltina Pineapple and Maltina Vanilla to cater to changing consumer tastes.

Core Product Profile

Brand Positioning & Marketing

Maltina’s long-standing tagline, “Sharing Happiness,” anchors its entire brand strategy. From sponsoring massive nationwide dance competitions (like Maltina Dance All) to school sports programs, the marketing leans heavily into themes of family bonds, optimism, and everyday premium refreshment.